I was first introduced to World of Wanderlust (WOW) many months ago by a travel-obsessed friend of mine who followed WOW on Instagram. I remember being entranced by her photos, and spent months following along on the adventures of a girl I later learned was Brooke Saward – a 22 year old Aussie from Launceston, Tasmania.
It wasn’t long after I was introduced to Brooke’s Instagram page that I started reading her blog, and I now visit WOW several times a week for travel tips, reviews, and accounts of her own personal experiences while abroad.
Brooke is a shining example of success in the travel blogging industry, and in just over a year since WOW was founded, Brooke has grown her readership to over 150,000 visits per month. As well, just last month Brooke launched her own eBook The World of Wanderlust Story about her personal journey with WOW and how she got to be where she is now. Brooke’s dedication, quirky personality and enthusiasm for travel make her blog a must-read for anyone who shares her love for adventure.
I was lucky enough to get the opportunity to talk with Brooke about our mutual love of travel…
Travel will not only show you the bigger picture, but force you to find yourself within it.
For me it was all about sharing my experiences and creating a relationship with readers so that I can inspire them and convince them to travel and find it as valuable as I do. It’s just as much about me enjoying having an audience as my audience enjoying watching me travel. It makes me feel so much less alone on the road, too!
It has forced me to grow up and mature a lot quicker I think. Before travelling I had a narrow-minded view of the world. I think in Australia (and many other Western countries) we are quite sheltered and encouraged to believe we live superior lifestyles that are somehow more advanced than others. It is only once you have travelled to countries like Thailand that you can truly appreciate Thai cuisine, and only in China will you find a better Chinese remedy than any drug you can be prescribed. Travel changes you in ways you can’t even imagine.
Jump on my blog and start reading through the articles! There’s so much information there and there’s no better way to learn than to read about it first hand from someone who did the exact same thing. I also endeavour to reply to all emails from readers and give advice where I can. It sometimes gets difficult because I am so busy these days, but I am going to start doing ‘meet ups’ with readers in cities, which will enable me to meet everyone and answer all your questions in person!
I don’t have a love life! (haha) And to be quite honest, my nomadic lifestyle is probably to blame for my last relationship ending – but that’s life! You live and you learn. If I were to have a relationship again any time soon, it would need to be with someone who has a similar lifestyle or is very patient and understanding.
Waking up in Paris to a snow storm in January 2012. I couldn’t believe my luck when I walked out of my apartment that morning! I was grinning like a child at Christmas… it was very special!
It’s funny you ask this because lately a lot of people seem to be assuming my travels are funded by my parents or that I come from a lot of wealth. It’s not true at all! I have to budget just like everyone else and even though I’m working now, it still doesn’t mean I have an endless supply of money. If money wasn’t an object, I’d go to the moon. Dream big.
There is crime everywhere. You can’t live your life in fear. Be smart, have your wits about you, and think of all the positives… they far outweigh the negatives or likelihood of something going wrong. Live a little!
I live by a few simple rules… Black is always in; A hat is your best travel accessory (it makes you instantly look fashionable and saves you doing your hair); And confidence is key. Sometimes I ‘umm’ and ‘ahh’ over an outfit and then just think ‘you know what, I’m just gonna go with it’… and the rest is history!
It really depends on your location – I would send Aussies to Bali, Indonesia; Americans to another state in America; and Brits to Morocco. But at the end of the day, consider your home country!!! There’s so much to discover in our own backyards that can sometimes be even more magical than anywhere overseas.
None so far!
To be honest, I don’t have time to read other blogs at the moment, which is really quite disappointing. I love chatting to other travel bloggers over emails to share tips though!
My biggest secret is that I work 24/7 – I literally eat, sleep, breath and dream about World of Wanderlust. I always have new ideas both for the long and short term, and I’m always working on progressing my blog from the minute I wake up until the moment I pass out in front of my laptop – every day!
There are some big ideas in the pipeline, but the general idea is to increase WOW’s global reach. I’m so passionate about it, I won’t ever stop growing it into something bigger and better.
This year my focus is all about the reader. I want WOW readers to feel they are travelling with me and they don’t have to leave home in order to see and experience the world. That’s why I’ll be focusing a lot more on video content in 2014 and posting regularly on social media so everyone can feel like they are on my trip and I can feel less alone on the road.
(haha)…. I don’t. I’d love to say this is an exaggeration, but I haven’t taken a day off since I started WOW in December 2012. I just can’t bring myself to not achieve anything for WOW in any given day. I probably only realised this on Christmas day last year when my family mentioned it to me as I was blogging away in the corner of the lounge room while everyone enjoyed family time – whoops!